Roasting Excellence: Celebrating 7 Years of Craft Origin’s Influence in Kuala Lumpur’s Coffee Scene

Craft Origin, a cherished corporate member of Italcham Malaysia, has been a cornerstone of the coffee scene in TTDI and Kuala Lumpur for seven years. Their specialty coffee shop fosters connections within the community and enriches Malaysian coffee culture through education and top-tier beans. 

The team at Craft Origin is committed to further enhancing this culture through initiatives like coffee-sharing programs and engaging events, ensuring every visit to Craft Origin is an exceptional experience!

Craft Origin pays homage to Italy’s rich coffee heritage by embracing the uniformity of Italian espresso and championing the concept of modern specialty coffee, thus pushing the boundaries of flavor and experience.

In celebration of their 7th anniversary, our Chamber had the pleasure of interviewing Dr. Zhao Yan, Director of Craft Origin.

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1. How has Craft Origin contributed to the local coffee culture and community in TTDI and Kuala Lumpur since its establishment?

Since its inception seven years ago, Craft Origin has become a beloved hangout place among TTDI residents and the broader community. It has evolved into a cosy haven, ideal for gatherings of families and friends. 

As a speciality coffee shop, we believe our presence enriches Malaysian coffee culture through education, cultural awareness, and offering high-quality beans. Our dedicated team ensures the best coffee experience for our patrons. Looking ahead, we aim to further elevate Malaysian coffee culture through coffee-sharing programmes, participation in exhibitions, and hosting coffee-related activities.

2. What sets Craft Origin apart from other coffee shops and roasters in the area, and how have these unique qualities contributed to its success over the years?

Consistency is our pride at Craft Origin. Like other high-quality coffee shops and roasteries, we prioritise maintaining the unique flavour and quality of our coffee, ensuring a holistic coffee experience.

One of the biggest concerns for buyers is the potential variation in coffee quality due to factors like coffee grade, green beans, and weather conditions. Our roastery tackles this challenge by considering factors such as green bean density and size, as well as flavour characteristics learned during cupping, to consistently deliver the desired coffee aroma and flavour.

3. Could you highlight some of the notable achievements or awards that Craft Origin has received since opening its doors, including any accolades earned through participation in barista championships?

We strongly encourage our baristas and coffee roasters to participate in various competitions as part of our commitment to continuous improvement. Over the years, we’ve achieved outstanding results in coffee roasting, latte art, and hand-brewed coffee competitions. 

Notable achievements include winning the Malaysia Sample Roasting Championship 2023 and the SCOFI x DC Academy Coffee Roasting Competition 2022. With these accomplishments, we aspire to compete on a global stage and share our coffee knowledge with enthusiasts worldwide.

4. Is Craft Origin inspired by the coffee culture in Italy, and if so, how do you plan to incorporate that inspiration into your service and product offerings in the future?

Craft Origin draws inspiration from the coffee culture of Italy, where savouring a cup of coffee at a favourite café or at home is a cherished tradition. Like the Italians, we offer quick coffee fixes for busy customers, with aromatic blends reminiscent of dark chocolate—fragrant, low-acid, and easy to drink. We also embrace the uniformity of Italian espresso, with its medium to dark roast, predominant sweetness, slight sourness, and medium bitterness, complemented by caramelization aroma, dark chocolate, hazelnut, and toffee notes. 

Additionally, we champion the concept of modern speciality coffee, featuring light roasts with clear acidity, a clean taste, and floral and fruity aromas. Craft Origin is committed to innovation, conducting extensive research and development to expand the possibilities of coffee enjoyment for all.

Craft Origin
Opens daily from 8am – 8.30pm

Address: 9, Lorong Rahim Kajai 13, Taman Tun Dr Ismail, 60000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur

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ITALCHAM Members enjoy 10% discount on food and beverage.

  • Not applicable for friends or relatives not holding the ITALCHAM membership card.
  • Not applicable on discounted items or promotions.
  • Applicable only upon presentation of valid ITALCHAM membership card.

Address: No. 119, Jalan Gasing, PJS 10, 46000 Petaling Jaya, Selangor
Phone: +6012 655 7710
Web: www.facebook.com/pages/Fellini-Ristorante-Cafe/250482628940005

ITALCHAM Members enjoy 10% discount before service charge and GST.

Applicable only upon presentation of valid ITALCHAM membership card.

Address: Lot AG1 Amplewest @Menara 6 No, Jalan Puncak, 50250 Kuala Lumpur, Federal Territory of Kuala Lumpur.
Phone: +60 3-2022 3883
Web: https://www.zenzerogroup.com/

ITALCHAM Members enjoy 15% discount off the ala carte food menu at The Living Room at The Westin Kuala Lumpur. 

  • ITALCHAM membership card must be presented for discount entitlement.
  • Offer cannot be exchanged for cash or used in conjunction with other promotions/offers, coupons/vouchers and loyalty/privilege cards.
  • Discounts are applicable to food A-La-Carte menu at The Living Room of The Westin Kuala Lumpur only.
  • Subject to availability and black-out dates apply.
  • Prior reservation is highly recommended.

Address: The Living Room – Level UG, The Westin Kuala Lumpur, 199, Jalan Bukit Bintang, Bukit Bintang, 55100 Kuala Lumpur, Kuala Lumpur
Phone: +603-2773 8495
Web: www.marriott.com/hotels/hotel-information/restaurant/details/kulwi-the-westin-kuala-lumpur/5966409/

ITALCHAM Members enjoy 15% discount on food and alcoholic drinks in all of Sofitel Kuala Lumpur Damansara’s main outlets:

ITALCHAM Members enjoy 15% off and on any treatment at our award winning Sofitel Spa ( excluded facial/ mani & pedi)

Terms & Conditions:
– Blackout dates apply
– Applicable for maximum 12 persons in a table
– Present your member’s card and member must be the one dining/ at the Spa
– Not applicable in conjunction with any other promotions/ discounts

Address: Sofitel Kuala Lumpur Damansara, No. 6, Jalan Damanlela, Bukit Damansara, 50490 Kuala Lumpur, Malaysia

Phone: +(603) 2720 6688

Web: https://sofitel.accor.com/asia/index.en.shtml

Address: Jalan Sultan Ismail, Bukit Bintang, 50250 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Phone:  +603-2782 8388
Web: https://www.panpacific.com/en/hotels-and-resorts/pr-collection-kuala lumpur/dining.html

ITALCHAM Members enjoy 20% discount on food at The Botanist Lounge & Bar, Thyme and Skye Chill.

  • Offers are not valid for the purchase of cigar, tobacco and all beverages including alcoholic beverages.
  • To enjoy the discount ITALCHAM Members must present a valid ITALCHAM Card before payment is made.
  • Offers are subject to any applicable tax, unless otherwise stated.
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  • Offers are not exchangeable for cash or other items and cannot be used in conjunction with any other discounts, privileges, promotions, discount schemes, loyalty programmes, discount cards or vouchers, unless otherwise stated.

Address: Jalan Sultan Ismail, Bukit Bintang, 50250 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Phone:  +603-2782 8388
Web: https://www.panpacific.com/en/hotels-and-resorts/pr-collection-kuala lumpur/dining.html

ITALCHAM Members enjoy 10% discount before service charge.

  • Discount is only valid before 10pm.
  • Applicable only upon presentation of valid ITALCHAM membership card.
  • Not applicable for friends or relatives not holding ITALCHAM Membership card.
  • Not applicable on discounted items or promotions.
  • Not applicable on eve of public holidays & public holidays.

Address: The Starhill, LG 08, Lower Ground, The Starhill 181, Jln Bukit Bintang, 55100 Kuala Lumpur
Phone : +603 2386 6030
Web: www.mmarinis.com
Linktree: https://linktr.ee/maristarkl

ITALCHAM Members enjoy 10% discount before service charge.

  • Applicable only upon presentation of valid ITALCHAM membership card.
  • Not applicable for friends or relatives not holding ITALCHAM Membership card.
  • Not applicable on discounted items/ Sunday brunch or promotions.
  • Not applicable on eve of public holidays & public holidays.

Address : Ground Floor, ONE KL, No.6, Jalan Pinang, 50450 Kuala Lumpur.
Phone : +603 2386 6030 
Web: www.mmarinis.com

ITALCHAM Members enjoy 10% discount before service charge.

Applicable only upon presentation of valid ITALCHAM membership card.

Address: No. 10, Old Malaya, Louring Raja Chulan, 50250 Kuala Lumpur
Phone: +60 3-2078 8008
Web: www.luceosteria.com

ITALCHAM Members enjoy 10% discount on the available cocktail packages

  • Applicable only upon presentation of valid ITALCHAM membership card. 
  • Offer is not applicable on Sundays and is subjected to any applicable tax, unless otherwise stated. 
  • Prior reservation is encouraged and subject to availability. 
  • Offer is not exchangeable for cash or other items and cannot be used in conjunction with any other discounts, privileges, promotions, discount schemes, loyalty programmes, discount cards or vouchers, unless otherwise stated.

CO2 TTDI | 達文敦 is a speakeasy space offering specially crafted beverages and food. The space also offers catering services and rental space for private events, corporate meetings and networking activities

Address: 9A, Lorong Rahim Kajai 13, Taman Tun Dr Ismail, 60000, Kuala Lumpur
Phone: +6011 267 29 619 
Web: https://www.facebook.com/co2ttdi/

More details coming soon.

Stay Tuned!

ITALCHAM Members enjoy 15% discount on all personal training and physiotherapy services at ARKE Fitness. For more information about ARKE Fitness, visit their website.

Address: G-01, Oval Damansara, 685, Jalan Damansara, Taman Tun Dr Ismail, 60000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Phone: +60 3 9779 0298
Web: www.arkefitness.com

For more information about ARKE Fitness, visit their website www.arkefitness.com
For the terms and conditions, please contact ARKE Fitness HERE

ITALCHAM members are entitled to the following benefits such as:

  • UP-FRONT DISCOUNTS : Discounts directly reducing the fares on all published booking classes of Turkish Airlines even up to lowest promotional fares with Economy Class and Business Class savings.
  • FLEXIBILITY: FREE Rebooking, Rerouting, Refund and No-Show, for *selected fare classes and reduced fees for lower fare classes.
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  • PERSONAL TOUCHPOINT: Travelers with dedicated Corporate Club Cards will be able to use our corporate check-in counters and business class lounge even when they are flying on Turkish Airlines Economy Class.
  • CORPORATE CLUB HELPDESK: Dedicated helpline in case any changes or assistance required for your tickets, but with your travel agencies, this should be your additional contact point if required.

For more information,  kindly contact us at info@italcham.my or send us a Whatsapp message at +60189004816